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Looking for the latest information on potato category trends and research? Click here to access the USPB Resource Center! 

Potato Party Coloring Book

Get kids involved!

Check out our fun, new Chef Solus' Potato Party Coloring Book, which includes simple recipes and potato information

Click here to download

USPB Press Release

New Research Finds Potato Buyers are Shopping for Inspiration

Click Here to see Opportunities for Retailers

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Merchandising Tools
Potato Recipe of the Week

Sign up for the potato recipe of the week and share with consumers to help drive category sales!


Welcome to the USPB's Retailer Portal

Your Industry Resource for Potato Research, Information, Nutrition, Performance Tracking and Best Practices
Kids Cook Monday - 52 Monday's Cookbook


USPB partnered with The Kids Cook Monday organization to identify the most delicious, family-oriented potato recipes and adapted the preparation instructions to make sure everyone gets to play their part in making a truly memorable dish.

The 52 Mondays Cookbook can be used on your online or social media platform to promote healthy, family activities that feature potatoes!

Click Here for the cookbook or contact Sarah Reece ( to learn more about this exciting collaboration.

Download our Most Popular Tools!


Produce Associate Education on the Fresh Potato Category - The USPB has recently completed a comprehensive training manual for the handling & sales of fresh potatoes. 

Download Manual Here


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